MEET BETH

MEET BETH


Woman with dark hair, wearing a colorful striped sweater, leaning against a stone railing with her hands on her head, in an outdoor urban setting.
A woman with dark hair wearing a colorful, striped sweater, standing outdoors near a stone wall with architecture in the background.

SENIOR COPYWRITER & CREATIVE

BETH ASHLEY

I’m a West-Midlands based dog and guinea pig mum who can be found at her allotment, playing animal crossing, creating something, or renovating her house.

I’m one of those copywriters who doubles up as a bit of a creative director. With a super conceptual and creative approach, I love sinking my teeth in from the very beginning; setting the narrative and then producing all the assets that come with it. I did this for Amnesty. And Boots. And Pure. And I’d love to do it for you.

I’ve been doing this for eight years so I’ve really harnessed my craft, and can also help you out with strategy, podcast research, and other creative briefs. I can work independently or alongside a creative team, becoming an extension of your in-house guys or teaming up with other freelancers.*

*Just a quick note: I’d rather do all of this brilliant work at home. Freelancers don’t go freelance so they can work in some dude’s office. Happy to get coffee if you’re in the Midlands, though πŸ˜‰

  • β€œBeth transformed our website and provided clear, sensual copy for our 360 launch campaign with her deep understanding of the wellness industry . We’re thrilled with Beth’s work and would recommend her 100%."

    β€” Tara Marguiles, Brand Lead at Sensuali

  • "Working with Beth was a genuinely great experience. She brought sharp, thoughtful copy with a clear understanding of local tone and culture. She hired and managed a French copywriter for localisation and they worked seamlessly with our international team, delivering copy on time and adapting effortlessly to changes and tight turnarounds."

    -Avril Clarke, Brand Lead at the Pure app

  • "I couldn’t recommend Beth more highly. I’ve had the pleasure of working with her across several campaigns, where she led the copy with creativity, precision, and impact. Beth brings a rare combination of professionalism and warmth to every project that you can’t find just anywhere else!"

    β€” Charlotte Cooper, marketing manager at Spice Creative

  • "Beth is a brilliant, tenacious and determined journalist as well as an endlessly creative copywriter. She has an exacting eye for detail, approaches nuanced and thorny topics with sensitivity and clear thinking. Anyone who gets the opportunity to work with Beth should jump at the chance."

    -Katie Baskerville, journalist and Spice Creative copywriter

  • "Beth is a really talented writer & creative β€” I hugely enjoyed working with her. She’s full of ideas, thanks to the very varied (& highly impressive) career she’s built so far, and brings a really unique perspective to conversations. Highly recommend!"

    -Phoebe Dodds, global connector and ecosystem builder for startups

  • "Beth is an incredibly creative writer. Flexible, easy to work with and brimming with ideas. I can't recommend her enough!"

    -Charlotte Moore, Penguin Random House

  • "Hilarious"

    β€”Beth’s therapist

FEATURED PROJECTS

FEATURED PROJECTS