THE BODY SHOP
CLIENT HIGHLIGHT
The iconic high street beauty store The Body Shop needed copy support with a variety of their ranges from Ramadan, Eid and Christmas to bestseller collections like Camomile and Vitamin E ranges to new product launches Sleep and Full Flowers.
So, I got to work.
THE BODY SHOP
How I helped:
Product naming (Full flowers) and narrative building (Stop and smell the flowers)
Packaging copy
UX copy
Product descriptions
Landing pages
Adhering to a well-recognised tone of voice
Adhering to specific house style with landing page structure
Print: In-store POS copy and brochures
Poster copy for Ramadan/Eid campaign
Ad copy for Sleep range launch
Social copy for Ramadan/Eid campaign
Social copy for Ramadan/Eid campaign
Christmas in-store poster copy
Christmas brochure copy
Copy for Ramadan ad camoaign - posters and hero section
Brochure Ramadan/Eid copy
Camomile - copy for bestsellers range brochure
Sleep range launch - brochure copy
In-store poster slogan copy
Brochure copy for Full Flowers Fragrance launch
UX copy
UX copy - shop guide for upselling relaxing products
UX copy - Vitamin E range
UX copy for shop guide upselling smooth-skin products
Hero copy for Full Flowers range
UX copy for Ramadan/Eid range
Hero copy for Camomile landing page
Hero copy for sleep range
Christmas brochure copy
Brochure copy for full flowers launch